Flagship store service
(旗艦店服務)



1. For overseas clients with already successful brand products in their home countries who wish make a more immediate and substantial entry into the China on-line retail market, we provide service in the following manner:

(1) We charge a one-time sum (service fee, to be discussed and agreed) for assisting in all work required for application and approval of the set-up of a flagship store in the name of the client by the relevant platforms, a process which may take a few weeks to a few months, depending on the situation of each individual case.

(2) The service fee includes all liasion and translation (English to Chinese for product documentation only, excluding all text and graphics of advertising nature) work on submission of product samples and relevant documenttion to platform hosts for approval.

(3) The clients may use their own on-line webpage design free of charge (which to be workable will have to be in Chinese language). Alternatively clients may engage us for drawing up designs of Chinese webpages for their approval prior to implementation. This is not included in the agreed service fee; extra design fees will be discussed and agreed prior to commencement of work.

(4) The flagship store when successsfully set-up belongs to the clients legally and beneficially.

2. To enhance and promote success in operation of the flagship store our expert team with substantial experience and connections in China e-commerce can provide operation and support service in a very wide scope of business promotion and support areas, including:

(1) 24-hour Chinese (Putonghua) speaking staff experienced in China e-commerce markets to handle all customer enquiries and complaints, or logistics tracing issues

(2) regular review and advice on update or modification of website contents (graphics and text) to catch up with moving trends of the market

(3) providing general administrative and commercial advice on efficient running of the flagship store as may be requested by clients.

Services of this nature are engaged on a recurring monthly service fee to be discussed and agreed. There is flexibility on time commitment of the clients who can decide to start or end the monthly service any time to suit their trading needs.

3. In addition to routine day-to-day running of the flagship store, we can also provide service on case to case basis to be discussed and agreed as a one-time project in the following areas:

(1) assisting in or handling of special trade promotion projects or consumer reward events from time to time staged by platform hosts or other government departments or foreign chambers of commerce in China

(2) assisting in brand name, trademark or industrial design registration of foreign products in the China government registry

(3) assisting in resolving queries in any administrative matters, import and export customs complications, licensing or certification issues with the hosting platforms, or China government departments which may arise

(4) assisting in arbitration or civil litigation matters in China arising from opertion of the flagship store

4. Contact us for further details and draft contract form at mailbox@alfayan.com.


12th March, 2023.



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